Where is WebVR heading?
Although it is still a young technology, WebVR clearly opens us up to a vast number of possibilities. And thanks to the progress of Khronos, ThreeJS and Mozilla we now have a WebVR API spec that’s being adopted by a number of browsers, although it’s still very much considered experimental.
There are already several real-world applications for WebVR technology, and those that drive revenue for businesses will no doubt become more mainstream. Outside of the gaming experiment FX is already working with WebVR in an architecture context and using it to drive leads through experiential marketing.
As with any web technology, the progress of WebGL and WebVR is facilitating movement in other areas, and WebAR in particular is gathering pace. The twitter hashtag #WebAR shows plenty bleeding-edge experiments from developers around the world, and there’s no doubt that by this time next year we’ll begin to see examples of WebAR all across the web.
In short, this second coming of VR isn’t a temporary measure. The sheer accessibility of it, facilitated by the web and affordable headsets, will encourage a surge of WebVR experiences across a number of sectors, viewable by an ever growing audience on ever more accessible devices